A tried-and-tested technique already used many times by the graphics card giant.
The GeForce RTX 5090 and RTX 5080 went on sale, as planned, on January 30. In the wake of this launch, the cards disappeared from the shelves, but their return should only be a matter of weeks. More importantly, as these 1000-plus-euro cards don't really concern many people, we should - in the coming weeks - be able to count on the launch of the GeForce RTX 5070 and RTX 5070 Ti in February/March, before seeing the GeForce RTX 5060 and RTX 5060 Ti arrive in March/April.
Goodbye GeForce RTX 4060! © NVIDIA
These last two models will bring the entry ticket for the Blackwell generation down even further, as we can expect cards at less than 400 euros and even, we hope, perhaps less than 300 euros. Boards for which NVIDIA is already starting to "make room". As you may recall, last November we reported on the scarcity of RTX 4080s in anticipation of the launch of RTX 5080s. Last December, production of the RTX 4070 and RTX 4070 Ti was drastically reduced, and today we learn that NVIDIA is doing the same for the latest representatives of the Ada Lovelace generation, the RTX 4060 and RTX 4060 Ti.
Several sources relayed by VideoCardz report that wholesalers have received information that GPU deliveries are set to drop considerably... and not just a little. In fact, it is said that 60% fewer GPUs will be delivered in the first quarter of 2025 than in the fourth quarter of 2024! By reducing deliveries of RTX 4060 and RTX 4060 Ti GPUs in this way, NVIDIA is meeting several objectives. The first is, of course, to ensure that these cards do not compete with the future RTX 5060 and RTX 5060 Ti. Another is to clear inventories, so that our partners don't have to cut prices in order for the "old" cards to find takers. Last but not least, it allows production lines to be allocated to the new GPUs: the cutting-edge technology needed to produce these chips is mastered only by TSMC and, powerful though it is, the Taiwanese firm does not have unlimited capacity.
